Every project runs through the same stages, whether it is a hyper-casual prototype or a business platform with a dozen integrations. The depth of each stage changes. The order does not.
A written scope, a build at the end of every sprint and one person you can always ask. The process exists to make surprises rare and expensive changes rarer.
Every project runs through the same stages, whether it is a hyper-casual prototype or a business platform with a dozen integrations. The depth of each stage changes. The order does not.
Stage 01
A short conversation about the product, the audience and the business problem behind it. No prepared documents required, and no charge for the call.
Stage 02
We define the required functionality, user journey and technical requirements, then return a written estimate with fixed stages, deliverables and timelines.
Stage 03
User flows and a clickable prototype come before production art. The path through the product is tested and approved while changes are still cheap.
Stage 04
Two-week sprints, each ending with an installable build and a short written summary of what changed, what is next and what needs your decision.
Stage 05
Manual and automated testing across a device matrix that includes low-end hardware, tablets and the operating system versions your audience actually uses.
Stage 06
Store listings, assets, age ratings, privacy declarations and review submission are handled by us, under your accounts, with your ownership intact.
Stage 07
Analytics and event tracking are live from the first build, so the first post-launch decisions are based on retention and funnel data rather than instinct.
Stage 08
An agreed support window covers crashes, store policy changes and OS updates, alongside a rolling schedule of content and improvement releases.
“ If a decision was not written down, it was not made. ”
A single project lead who knows the product, attends every review and answers within the working day. No account manager relaying messages to a team you never meet.
Every sprint ends with an installable build and a short written summary: what changed, what is next and what needs a decision from you before work continues.
The task board is shared from day one. You can see the backlog, the current sprint and the blockers at any moment without asking anyone for a status update.
Testing is not a phase at the end. Each sprint build is checked against the same standards, on the devices your audience actually holds rather than the newest hardware in the office.
Builds are verified on current and older iOS and Android hardware, including low-memory devices, tablets and the screen sizes that break layouts first.
Under a support agreement, crashes affecting a meaningful share of sessions are acknowledged and triaged within the agreed window, not the next planning meeting.
Architecture notes, environment setup, build instructions and third-party credentials are handed over in writing, so another team could continue without us.
The model is agreed during scoping and can change between phases. Teams often start with a fixed scope release and continue on a support retainer.
A defined product, a written scope and a fixed price per stage. Best for MVPs, first releases and clearly bounded applications where the destination is already agreed.
A team assigned to your product on a monthly basis. Best for evolving roadmaps, long-running games and companies that need capacity rather than a single deliverable.
A retainer for products that are already live. Best for existing applications and games that need reliable maintenance, content updates and an agreed reaction time.